It is certainly not always the case (exceptions like Marc Chaimowicz and Assume Vivid Astro Focus come to mind) but cleanliness is often an extremely important context for an art proposition. We assume that that this is because art, and the dialogue(s) they produce, are almost always an abrupt shift from our continual, regular experience — concentrations of content are not served well by being immediately contextualized by (or surrounded by) further concentrations of content (obviously unless overstimulation is the thing).

The well tempered typographic and architectural (both physical and digital) chill/precision that surrounds artist Ana Viktoria Dzinic work is a situation of sincere admiration/aspiration.